The Premier Adult Website Broker

Connecting buyers and sellers in the adult entertainment industry since 2013

What is the process for selling a website?

Last updated: November 10, 2025

We ask you to send us financials from the last 3 years along with our Sellers NDA. HERE is a basic template for financials, in case you want to be prepared before contacting us.

Then we assess the value of the property based on financials, and sometimes, when financials don’t tell the entire story, we consider traffic.

If you decide to accept our assessment and want to use us, we draft a broker agreement, you sign it, and we go to work to sell your property.

We have an email list of over 13,000 people that we use to promote the property (as a blind listing, in other words, until the potential buyer signs an Buyers NDA, we do not tell them the identity of the property or any other specific information.)

We also target the property to specific people we think might be interested. We keep a list of buyers and the types of sites they target.

We also list our offerings on our website. Again, as you’ll notice, these are blind listings.

Once there’s a buyer and you accept the buyer’s offer, we draw up a letter of intent (or LOI) and put the relevant details of the sale in the LOI, sale price, terms (whether it’s a cash deal or there is a down payment and the buyer buys with payments) and any other details of the deal.

After that, one of the parties gets their attorney to draft a sales agreement, the agreement is signed, and an escrow is opened. We use escrow.domains as our primary escrow provider.

After escrow receives the funds and the domains involved in the sale, the deal is consummated, and the escrow closes. The seller gets their funds, and the buyer receives the property.

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