How To Recover Your Adult Website From a Google Penalty

• 08 Nov, 2024
• Adult Site Broker

Every year, Google releases the latest updates from its web admins about its latest algorithm or best practices. Although it can feel like an adult website is unfairly treated when it comes to keeping its SEO and SERP ranking as Google looks to stop the promotion of adult content through censorship, being able to navigate these latest updates can save you time and energy as you manage harsh penalties. 

In this article, Adult Site Broker looks at what you need to do to recover from a Google penalty as an adult website. 

What Is a Google Penalty?

In its latest update, Google has been making a concerted effort to identify and penalize websites that provide poor content, use questionable SEO practices, or use obscene language. The update was designed to label low-quality content as spam and provide users with more relevant content. 

To do this, Google relied on penalties for websites that violated its latest guidelines. These penalties can seriously affect adult websites’ Google ranking and, in serious violations, lead to the website being removed entirely from the search results. 

Types of Google Penalties 

To understand how to recover your adult website from a Google penalty, you need to realize that your adult website can receive two different types of penalties. These can be applied depending on what caused the violation of their guidelines.

First is a manual Google penalty, which is applied to websites when your website is found to be violating their guidelines, such as the production of thin content or using keyword stuffing and hidden text and links. These penalties typically last 10-30 days after implementing the appropriate fixes. 

The second type is an algorithmic Google penalty, which can last up to 6 months, depending on the penalty. These are given automatically when your website fails to meet Google standards due to algorithm updates. This can be because of bad SEO practices such as backlinks and spamming. 

Why Are Google Penalties a Threat To Adult Websites? 

No matter the type, penalties can hugely impact your adult website’s SERP ranking, causing you to lose your placement on Google’s pages. Understanding the different ways you can earn a penalty can help you protect your adult website’s ranking and against algorithm changes in the future. 

Depending on the type of penalty you receive and the severity, the impact of receiving a Google penalty on your adult website can include the loss of traffic and visitors each month. You rank lower for keywords, and a drop in revenue as your traffic declines. 

What Can Google Penalize Your Adult Website For? 

Black-Hat Backlinks 

One of the main ways you can cause penalties to be applied to your adult website is through bad backlink practices, including using black-hat backlink tactics to trick the algorithm into ranking your adult website higher. 

Duplicate Content 

As Google wants you to create unique content on your website, duplicate content appearing across multiple pages and websites can also cause Google penalties. Some types of duplicate content to watch out for include: copying from other websites, using the same descriptions across multiple products or porn clips, and having various URLs that lead to the same page can all contribute to earning your adult site a penalty. 

‘Thin Content’/Poor Content 

The latest Google algorithm changes have been focused on forcing websites to stop overproducing low-quality or shallow content to force Google rankings. Producing poorly written blogs, creating spam across multiple websites, creating AI-generated content, or using doorway pages can all lead to a Google penalty.

Hidden Text and Links

Using hidden text and links within your adult website can result in penalties because they are seen as black-hat SEO practices. Hidden text, links, and images are content that has been made but is hidden from users but still appears on search engines. This could be using hidden keywords or text behind images, off-screen or in small text, or creating links by linking a minor character, such as a hyphen. 

Keyword Stuffing 

Using multiple irrelevant keywords or keyword stuffing (overloading your web pages with keywords unnaturally) can cause Google penalties. This could include overloading your web pages with keywords in the text in a way that feels forced, creating content just to rank on Google, and using keywords that are not relevant just to move your adult sites to rank.

Poor links 

Poor links, such as buying or selling links, link schemes, low-quality or spammy links, overuse of anchor text, and linking to hacked or blacklisted sites, can lead to a Google algorithm penalty. These penalties are applied as Google considers these links to be spam and an attempt to manipulate your adult website search engine rankings. 

Doorway Pages

Defined as page pages or a combination of pages and domains that maximize a site’s search footprint without adding value, doorway pages are often seen as Google violations and penalized accordingly for negatively impacting the user experience and the quality of search results.

Spam

Another way you can receive a manual penalty for your adult website is through spam tactics, such as publishing low-quality or auto-generated spam and using deceptive tactics to hide indexed content.  

Redirects 

You are using sneaky mobile redirects, such as sending users to a page different from what is shown on Google or showing different content to your users than on search engines. 

Recovery Plan From Google Penalties 

If you do find that your adult website has been given a Google penalty, depending on the severity and type of penalty, there are a few steps you can take to recover your website, such as: 

Identify the penalty: Before you can plan to stop any action that has led to a penalty, you must first determine what type of penalty your adult website has been given, such as a manual or algorithmic penalty. 

Stop contributing behaviors: Once you know what type of penalty you have been given and what actions have caused the penalty, such as relying on AI-produced content, keyword stuffing, or black hat backlinks, you can make a plan to stop any actions that led to the penalty. This means that by the time the penalty has been lifted, you will be able to recover your website’s Google standing and, hopefully, never gain a penalty again. 

Perform a content audit: If you have received a penalty for your content or want to ensure that your content is aligned with the latest Google algorithm update, you can perform an SEO and content review. Look for any content uploaded that could have caused or will potentially cause a penalty and remove the content.

Remove problematic links: As part of your adult sites recovery plan, create a disavow tool, such as using a backlinks monitoring tool, and submit it to Google, which helps you to reject a domain and remove problematic links. Once you have submitted it to Google and it has gone through, you may notice that there has been a change in your Google ranking. 

File a reconsideration request: If you’ve fixed the problem, you can file a reconsideration request with Google, which can help lift the penalty.

Investigate algorithm updates: Understanding the latest Google guidelines on algorithm changes can help you identify potential areas that may result in penalties in the future. 

Use a Google penalty recovery service: This allows you to rely on expert help if your site has received a manual or algorithmic penalty. 

Conclusion 

Although you are not planning on having a Google penalty, a recovery plan can save you time and energy as the algorithm changes, severely impacting adult websites. These can include taking steps to protect your adult website from getting any penalties, such as checking your backlinks, doing an SEO audit, and trying to create information and quality for your adult site. You can also plan to remove webpages and content that have caused the penalty quickly. Being prepared can save you time, energy, and tears in the long run. 

Read more from Adult Site Broker:  

What Does The New Google Core Update Mean For Your Porn Site?

What Can Affect Your Adult Website’s Valuation Multiple When It Comes Time To Sell

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