This is Bruce Friedman of Adult Site Broker and welcome to Adult Site Broker Talk where each week we interview one of the movers and shakers of the adult industry and we give you a tip on buying and selling websites. This week we'll be speaking with Brandon Jones of Jiggle Jiggle. We've got an events section on our website. You can find out all about the events in our industry and get discounts on some events. You'll find all that and more at adultsitebroker.com. We're proud to announce our latest project, thewaronporn.com. You'll find articles on age verification laws and other attacks on our industry. It's to raise awareness of our industry's plight in the war on porn. You'll find all that and more at thewaronporn.com. And we're always looking for buyers and sellers of adult sites and companies. Perhaps you've been thinking about either selling your site or buying one. Always feel free to contact us at adultsitebroker.com with any questions you may have. 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We have a buyer who's looking for OnlyFans agencies, chatting companies, and OnlyFans traffic sites. He owns one of the top OnlyFans agencies in the world. We're offering a growing free porn gaming site with adult sex games. The site is owned by one of the top entrepreneurs in our industry. We have a premium AI companion platform focused on emotional realism and deep memory. Users interact with lifelike companions that remember every detail, respond with real emotion. They've just added advanced video capabilities. There are more properties for sale on our website. For more information on any of these listings, go to our listings page or contact us at adultsitebroker.com. Now time for this week's interview. My guest today on Adult Site Broker Talk is Brandon Jones from Jiggle Jiggle. Brandon, thanks for being with us on Adult Site Broker Talk. Thank you for having me, Bruce. It's a pleasure. Now, Brandon is the founder of Jiggle Jiggle, an independent adult creator platform built around transparency, creator ownership, and fair economics. Without coming from a traditional platform background, Brandon approached the project from a fresh perspective, focusing on what creators actually want rather than trying to replicate existing platforms. Beyond supporting creators, Jiggle Jiggle is being developed to add value across the adult industry by creating synergies with complementary businesses, services, and partners. The goal is to build a platform that grows sustainably while remaining accessible and beneficial to all participants in the ecosystem. Brandon, what inspired you to launch Jiggle Jiggle and what opportunities did you see in the adult creator market before you did? So I think that the reason why I've built Jiggle Jiggle is purely through observation. So I have obviously, as you say, not a traditional background, but the skills that I've kind of developed over the years, they've kind of helped me analyze opportunities you know kind of used by creativity so that observation I kind of looked at the platforms that are currently available or were available at the time I just observed and I saw creators want more exposure equally fans or users want more interaction with the creators that they choose to engage with so that was really one of the core reasons for me to build Jiggle Jiggle and see how I could increase that both the exposure for creators and equally the interactions for users and fans that kind of follow these creators so I think that was the sole purpose I saw opportunity in terms of long-term alignment in terms of kind of helping creators develop a more sustainable source of income rather than exploring multiple platforms hoping to find their home and then you know build a source of income so there's a lot of things i noticed and i was sort of like let me dive in here let me see how we can build something how we can address these issues and then how we can build something longer term as well okay so what did you do before getting into the adult industry uh so my background is actually very different so um i worked in finance in the industry for a very long time using a lot of my skill set so problem solving critical thinking stuff like that and i think it's just kind of just translated over to to jiggle jiggle basically how so i think it's more obviously the finance aspect in terms of like understanding numbers how to understand the metrics that plays a part in any business but i think more the softer skills it has interpersonal skills and stuff like that i think it's for seeing a problem taking a step back and thinking about okay who's involved here how can we facilitate a solution here and then how we can how we can address that so it's more just again from the exposure for creators it's like there are multiple platforms out there which platform suits you best equally how do you gain visibility so it's sort of like you know not everyone can run their own individual marketing campaigns they don't have the budget etc for that so it's like how can we give creators exposure help them build a profile help them build their audience over a longer term how we can do that equally for fans it's more how do they gain interaction you know is it through live streaming is it through sending dms you know what is it how how can we increase those services to make make them feel like they're getting value for money and you can the you that they create it earning a source of income that's sustainable and longer term as well so that's what we're trying to do with jiggle jiggle now were you a consumer on other platforms before i have consumed purely for research purposes other than that not really it's more it's more just i I think I kind of just fell into this and then saw opportunity. And I was like, okay, this is interesting. I think I like to take on something that is a challenge. And this has definitely been a challenge. So yeah, it's been great so far. How did you research it? I'm just kind of curious how you came to the conclusions you did. I think it's just a rabbit hole. I think I just kind of looked at a lot of different avenues. So I've run businesses before and I've always kind of fell into them. It's sort of been like, you know, just exploring stuff on the internet. And then I think it was just this is like, okay, the traditional model of meeting people is sort of like data gaps, right? You swipe left, you swipe right. Someone takes your fancy and then you hope to explore it further. And I think it was sort of like that. It's like, okay, like, how do you do this on the internet? And then it was more, again, like kind of what's the next step up from a data gap? And then like, you know, I kind of came across this stuff. And that's why I'm like, okay, there's these platforms. How do they work? So I think that was the curiosity. It's like how they work. How do you gain interaction? When you are interacting with the model, how do you get her attention? The same way you do on a date. You build a profile. You write a quirky bio. You put up some images. You hope to get interaction. So it's similar to that. It's sort of like, how do I get interaction with the model? And how do I sustain that interaction? And then it was sort of, how can I build that further? I think that's the step that I kind of thought, okay, this is where Jiggle Jiggle comes in. How can I build this further? How can I see where this leads, basically? How does Jiggle Jiggle position itself differently from existing adult platforms? It's built with a clean slate perspective. So we don't have a lot of experience in digital industry, compared to people that have been more established to us. So we come in from a clean state, new perspective, you know, interacting with creators that are already performing. So it's more just, you know, we could kind of come in, we come in, we take our ideas based on the research that we've done. And then we're just kind of building out a platform, building out structure, and then just see how it grows. And then with the data that we will collect, we will kind of see what additional functionality we can build on the platform, the consumer behaviors, equally the behaviors of those of creators that are utilizing the platform. What big step join? What big step, you know, kind of apprehensive about joining? These are the things that we're looking at. And then we're kind of saying, okay, like how do we build a transparent relationship on both sides to make sure that everyone is getting value for money and equally everyone is benefiting. So that's the goal here. It's really to kind of make sure, you know, we're not here to just kind of have more creators join and then just, I guess, just keep chatting. It's more how can we keep them active on the platform, equally how do we keep our users active on the platform. So that's the goal here. We need to kind of make sure there is continuity and people enjoy covering on the platform. So like I said, it's an outlet for them, and equally it's a source of income for the creators as well. Sure. Now, are you constantly surveying creators and fans to find out what they like and what they don't like? Yeah, so we are building new functionality. we're building functionality that isn't existing on other platforms we're constantly introducing new things and it for fans it's more just kind of seeing how they utilize this how they take to it is there an increase in you know the usage of the services that we introduce that's the goal here i think it's the yeah how does that like if we introduce a specific service how can we you know enhance that service to the next step and then will that kind of be equally treated in a a beneficial manner as well. That's the goal here. Okay. What core principles guide how you build features and policies for creators? I think it's more transparency. So it's more just for a user, you should know that if you're using a specific service, you know what the, why you're utilizing it or what you're hoping to get out of it. Incidentally, from a creator's perspective, how would you likely, so if you use a specific service, everything is very click on the platform. So you do see, you know, how much you're going to earn. The commission structure is very transparent as well. So again, it's just based on pure transparency. So whatever you utilize on the platform, how you choose to utilize it, as you build comfort utilizing the platform, you know what you're earning. Like the amount of time you invest is like going to equal to X amount of dollars, right? Or X amount of pounds. So it's very clear cut and that's what you'll be paid or like you'll earn. So it's just very much, we work on the basis of transparency and equally, we want you to benefit from utilizing the platform. Okay. So as both a user and as a creator, give me two answers to this. If I come to your platform or use your platform, what's going to make me say, wow, this is different? I'd say as a creator, it's more of a hybrid because you're not having to sign up to multiple platforms and simultaneously operate them. So you can DM on the platform, you can add to DMs on the platform, you can live stream, you can do video calling, you can do audio calling. There are additional, you know, subscriptions will be there. There are additional functionalities coming up on the platform that we're integrating. Again, these are available on other platforms. So I think every creator has their own trajectory. And it's hard to pick a platform, especially when you're new or you're established as well, and you're trying to refine yourself. It's hard to pick a platform. So when you have a platform that has a lot of different functionalities, and equally those functionalities are growing, you have an opportunity to come in, test out specific functionalities without replicating, you know, a live stream or another platform, and they're not our platform at the same time. You don't have to do that. You can kind of, because it can get overwhelming sometimes, especially if you're quite popular. You can test out different functionalities. Does this work for me? Do I like this? Am I able to utilize it? And how can I benefit from it? So I think that's the goal there for creators. From a user perspective, again, there's a range of functionalities. That's more I can say. It's very easy to understand and use those functionalities. So if you want to send a DM, if you want to send an audio message to a creator, I just kind of, I guess like, you know. Kind of the same features will appeal to both probably. Yeah, so I think it's more just, it gives you more of a personalized experience. That's the goal here. It's like, how do we personalize it for both? So you're not going in deep of like, I can only stream on this platform, or I can only sell content on this platform. It's more just find your comfort zone and then build from that. I think that's the goal here. I think from a user perspective, it's more just how can I enhance the experience that I have with the creators that I follow? How can I enhance that further? Is that video calling? Is that audio messaging? Is that sending a DM? And then escalating it, right? To an audio message, to a video call, to a watching a live stream, right? So it's sort of like, you know, you're not forced to kind of pursue one type of product or service. You have a rage and then you can kind of test it and say, okay, you know what? I enjoy these functionalities. And then us as a platform, we analyze that data and we will build from it. Very good. Very good. Why was it important to design JiggleJiggle as a creator-first platform? And what does creator-first mean to you? Creator-first, I think there's, especially since COVID, there's been a definite boom in the number of creators pursuing this avenue as a source of income or even as a career option. So I think the goal here is there's a volume of creators and a lot of them maybe feel they don't have the transparency of our platforms or they just don't have the visibility because you compete with so many other people globally. Yeah, interesting story. I had somebody reach out to me last night and say, you know, I'm on OnlyFans, but I just can't get people to look at my page. exactly that point so i think i think it's just there's a volume of creators and the goal here is here's all the functionality find what works best for you and then born from it us as a platform we kind of then say okay if you're performing well how can we work alongside you to help build your exposure and if you're underperforming then it's us on us to kind of be okay have you tried this Have we tried this avenue? Have we tried this functionality? You know, like help build their profiles and then say, OK, like, how are you? What are you doing off the platform to build your profile equally? Right. So the goal is to kind of create a funnel for them so that they can build something and then take those learnings. I keep adding to it and just keep working on it, refining it over time. So I think that's the goal here is to kind of say, you know, do this. if it works continue with it if it doesn't come back to us let's see what you could do like how you could market yourself because i think a lot of it's just they just assume that we sign up to a platform we add a link on our social media people automatically come and see it so i think it's like i don't think it's that easy i think it's more you have to put work in you have to build a profile like there are people that relentlessly post across social media 24 7 you're are you time zones are you thinking about um you know consumer behavior like how are you analyzing the people that even DM you like what are you thinking like how you're interacting with them i think because even through my experience i just see people leave money on the table and i'm like you know i'll ask them a simple question it's like yeah sure i'm like no no take the question that i'm asking your question don't just give me a a blank answer give me okay yes sure okay i can this is what are costs are you willing to engage yes you're gonna close that person then that person is gonna then become someone that will subscribe to you someone that will tip you someone that will buy your content etc but if you're not understanding the little nuances in how people engage you're leaving money on the table i think that's where i kind of saw opportunity to build creators and build this platform. Yeah, absolutely. Absolutely. Please explain your revenue model, if you would, and how it aligns creator incentives with platform growth. Sure. We operate a flat 80, 20% revenue model. So it's basically the models get, or the creators, sorry, get 80%. We take 20%. We do have, I think, just a clear structure, which we are looking to maintain for the longer So I think the goal here is really giving you a range of functionality on the platform. So you have a way of kind of bending into, settling into the platform and then figure out what works for you, building your base, you know, basically building your base. And then using that to kind of say, how can I enhance or how can I utilize the services on this platform? I think for creators, it's more just that 80-20 sticks. after you earn your 80%, we don't make any further cuts. Whereas on other platforms I've heard, you know, there can be additional charges or additional cuts. That isn't the case here. It's very much 80-20. Whatever you, you know, when you're uploading content, it's all very explicitly clear. It'll tell you what you'll earn based on the price points that you set out. So that is what you'll get after any sale. The same with any service you utilize on the platform. It's very clear cuts. The goal here is to kind of, we see creators as the product or, you know, the one person to the service. So they should earn the bigger margin here. Our goal is to kind of make sure that you have the exposure, you have the traffic coming to the site to maximize your earnings and then that's where we'll benefit. So it's more kind of just making sure that ecosystem flows naturally and in a positive manner. So if they're happy, we're happy and then everyone else is happy as well. How are you building traffic to the site? SEO. We're investing in SEO. We're investing in advertising through social media. We are using other channels. We are looking to bring on ambassadors as well to kind of help build the platform because we are new. So that is the goal here. You know, kind of have some bases attached to the brand. And then, yeah, just kind of continue investing in SEO, really. Yeah. Okay. How does the referral system support sustainable growth for the platform? So the referral system encourages creators to build a community. So it's more just like if you bring other creators along, you could have a network effect because they'll bring their audience. You'll bring your audience. You're combining it equally as creators. You'll probably know one another if you're referring each other. So you can build content, you know, you can create content with one another as well. So again, that gives you another opportunity to kind of merge the two profiles. And I think it's more just kind of like as each creator grows, they can bring people, bring audiences through social media, through advertising. So it just helps us as a platform kind of increase our traffic to the site as well. Great. What role does transparency play in building trust with creators and partners? I think it's just partners and creators specifically, it's more just trust and integrity. So if we're transparent from the start, we can kind of equally, you know, for the example of creators, 80-20, you know, that's what you're going to get. There is no additional cuts. There is no additional charges on you know specific services it's very much this is what i heard this is what we're coming by account and this is why i could then withdraw so i think it's just we want to make sure that we're honest and that that way we can build a longer term report with our creators that sign up to our platform and you can utilize it and keep them there for the longer term yeah especially the ones that do well so i think that's the goal here is it's more just that they can be honest with us okay, these are the things we enjoy on your platform. These aren't the things we enjoy or these are the ideas we have. Again, we could then look to utilize those ideas. I think it's just transparency is key in any relationship. And I think if you can have that trust with one another, it enhances the relationship. So yeah, that's the goal here. What kind of industry partnerships are you looking for, by the way? You've alluded to that. Yeah, so I think we've had a couple of discussions with a few partnerships. I think it's just partnerships where there are synergies. So there are like companies that sell adult products. So again, it's just how can we enhance that? So there are like brands, you know, that sell toys that have ambassadors that sell their own versions of their, you know, their products as well. So I think it's just how can we, okay, this is just another add on to our service, right? So it's more like if you can't speak to this specific creator, you know, you can't watch a live stream, here's a product that you could probably utilize which is associated to it. So I think it's stuff like that. So where there are synergies, we kind of try to align and then explore them further and then see where they lead. Okay. So what kind of feedback loop do you prioritize between creators and the platform? I think it's maintaining an ongoing dialogue with our creators and especially with users as well. So ongoing dialogue meaning we will continue to reach out to them, you know, say like how you enjoy the platform, what do you enjoy, what don't you enjoy, are there any challenges you've experienced, how can we kind of, you know, streamline these processes to make sure it's easier for you to kind of get things going and then you can spend more time actually generating revenue for yourself on the platform. I think that's the goal here. You know, I think it's just really just kind of listening to creators from a user standpoint and see what they utilize on the platform over the long term, create that data, and they kind of say, okay, here's the behavior. How can we enhance that? How can we increase utilization on these services? Are these services working? You know, like, what is the goal here? And they kind of say, if it's not working, how can we replace it? Or do we just need to kind of advertise it further to kind of say, okay, are people even aware that it exists as well? So I think it's like, is it a UI change? Is it a UX change? Stuff like that. That's what we look at. You mentioned live streaming. So creators who are used to going on cam sites can really do it all on your platform? Yes. Okay. Okay. And how is that different for them from, say, going on LiveJasmine or something like that? I think it's more we will be enhancing the live streaming. So that is a functionality that hasn't been seen on other platforms that we will be enhancing. So it's more just, I think the problem about the moment you have with creators is, one, they spend endless amount of time on a platform. Sometimes their earnings can fluctuate. So I think sometimes they can earn a reasonable amount of money and sometimes they can earn very minimal. So it creates problems for them in terms of like there's no certainty in their income. So for us, it's just live streaming is one aspect of the platform. Equally, we are trying to make live streaming more interactive. So it doesn't feel like you're just sitting there idly. I'm just hoping people will tip you. If you have ways of making it more interactive, people will engage more. They'll likely, they'll want to tip. They'll want to see more of the personality of the creator as well. and it'll just kind of help them build a more i'd say better relationship and that way they each could kind of interact with one of them that's the goal here are they doing private cam shows too on there yes there will be private cam shows there will be even further hands for around that so it's more just kind of how can we take this a step further how can we give creators a surety on their income or how can they kind of get that assurity that's the goal here so we are doing live show we're doing private cab shows you cab to cab you know there will be more functionality as well built around that so it's more just kind of saying you're not turning up hoping you're you know you said either prior to going live that all these people that is you know following your profile will turn up and will to you know tip you as well so i think the goal is to kind of give them more assurity around income and like how can we how can we help them achieve that that's the goal here sure this is always the biggest question when somebody comes into this industry how can you attain long-term traffic stability and audience ownership in this space i think the goal is really to kind of understand consumer behavior what's driving them so if like people are tipping and they stop tipping what is the reasons like has the creator left the platform have they just kind of changed preferences i think it's like looking at user behavior so i think these are the things that we kind of analyze and then it's saying okay like you know just analyzing behavior and then seeing what data it produces and what's that learning is so that's the goal um i think in terms of us as a platform it's more just i guess feedback from the data we get i think it's just kind of seeing yeah where with it really. Yeah, you sound like you've got quite a data background, so I'm sure that's coming in handy. What does a healthy, sustainable adult platform look like to you? I think creators earning consistently, that's the goal because I feel like that's been a challenge for a lot of creators, especially as we alluded to earlier, is the exposure element. So one, making sure they have sufficient exposure and two, making sure they have sustainable opportunities to generate an income. transparent economics so again back to the 80 20 um that that is key for us and then strong compliance foundations as well to us as a platform making sure we aren't breaching any regulatory you know compliance issues anything like that regulations making sure we'll continue comply so the platform could continue to operate that is the goal and then longer term retention of our audience and creators making sure that they're always satisfied and that they can you know earn an income and you could get their enjoyment. Okay. So obviously the adult industry is under more attack than ever. There's more regulation than ever. You're in the UK, you certainly know about that. So how does one come into this industry in that type of atmosphere? I think that the challenge for me is making sure we're compliant. I think that the challenge I have is I haven't seen it previously because we're only coming into the industry. So we haven't got the historical background, which a lot of the other players will have because they've been around, you know, 10, 15 plus years, 20 years, right? So they've seen the change in the trajectory, the change in the, you know, the compliance background. We've only come into the industry. So we kind of seen the compliance aspect come in. So we're just complying. I think for us, the challenge is more making sure the site is considered safe, it's considered reliable, trustworthy. These are the things that you kind of have to kind of build on. So I think that's where the challenge comes in for us because everything is censored across any platform you go on. You have to do your verification first before you can see any level of content, right? So I think that's the challenge. because these other platforms have a name they'll obviously have creators that kind of bring the traffic you know and then a user will want to join because they're eager to kind of go see that creator for us it's very much kind of going hand in hand we have the creators we have the compliance issues we have to kind of merge the two so for us it's more just kind of embracing the challenge and then kind of just being creative in terms of like okay like this is all we can do it you know the front end of things of the UI element fine okay how can we increase that curiosity of a user of a creator to sign up to engage with the platform that's the thing I think you have to kind of use in the channels through social media through SEO marketing and stuff like that it's sort of like okay like what what will make them go over that hurdle of completed verification which only takes like a minute or two and then they're onto the platform they're gonna start you know engaging with the platform i think it's just like stuff like that that you have to kind of analyze which we're continually doing and then kind of saying okay like this hasn't worked this has worked how do we double down on it or how do we pivot from here and like just keep continue working i think that the problem is is this regulation or these regulations will not be disappearing right so i think you have to just continue with it um and keep going so i think it's just uh very much embrace the challenge, embrace it. I think, you know, like it's not going away. Sure. Did it ever make you think twice when you decided to do something like this? When you kept hearing about these new regulations? I can imagine. Yeah. Cause I, yeah. Cause I have a finance background. So legal for me is very much a minefield of its own. So like second nature, sure. Yeah. So it's very much, you have to have a very good legal team in place that's our point you know and continue ask questions i think that's the goal here i don't have a legal background so i continue to ask questions i continue to analyze take a step back look at it from a creative perspective look at it from a user perspective look at it as a business owner as well like who's exposed to it how are we exposed like how do we kind of give everyone comfort that you know this is a safe environment nothing's going to go wrong here. And I think I understand it. I think it's just, it was definitely a challenge to kind of embrace it. We're like, are you sure we continue down this path? But we've got it, we've continued, and we're just going to embrace it. Good for you. How does live streaming fit into JiggleJiggle's ecosystem? Real-time engagement tools to build deeper relationships. I think the goal here is to kind of increase optionality for users and for creators. So they don't have to just live stream, they can live stream, they can do video calling, they can do audio messaging, they can send DMs, they can sell subscriptions or content. So I think it's optionality. I think it's just layer on, you know, optionality. So creators have the opportunity to put themselves into the platform and build their profile, build the functionality that they want to offer over a longer period of time so that they're not just thrown in a deep end like i can only go on this platform and utilize this one or two services i have the option of building that my services building comfort on the platform and then kind of seeing how i'll um engage how i'll build my audience and then like you know as that builds they'll they're kind of adapting new functionality to to enhance their earning potential as well. Sure. What mistakes do creators often make when choosing a platform and how can they avoid those? I think a lot of it is short-term visibility. It's more just, sometimes I feel like there's a herd mentality. It's like, I'll go where there's a popularity on a certain platform or certain platforms they'll go over because I'll think, okay, if everyone's doing well here, I should join them. and they're not really evaluating like is that adaptable for me is that going to be my main source of income is that going to be my secondary source of income like how do i build visibility of the i think that's the problem they have it's great to follow other people no no problem but you have to understand like how do you fit into that ecosystem how you're gonna get your exposure or your visibility of an ecosystem i think that's the goal here they're not long eco they're not looking at earning structure stuff like that so like are these tools i'm going to utilize if not then you know why are you there if you are like how do i you know kind of utilize these tools and how do i make sure that i am earning a sufficient amount of income to justify being out there i need to be investing time effort etc and how can i build my audience as well so i think these are things that they have to kind of rely on don't rely on one platform equally i think is the problem because once you do, you're eliminating the whole audience, which I think is a problem because not all users are on one platform. They might be using multiple. So if they haven't seen you on one, the chances are they might see you on another, right? Where you're not buried amongst 10,000, 100,000 other creators. So I think it's like these are things that they need to kind of think about, analyze and then see like what best fits there. Yeah. Good luck getting on to OnlyFans these days and getting seen. It's a needle in a haystack. There's no two ways about it. How can newer or smaller creators benefit from joining a platform early? Just to lead on to the back of the point you just made. So I think that's it. OnlyFans has hundreds of thousands of creators. How are you going to get visibility, right? So on a platform such as ours, if you or it's newer, there's not hundreds of thousands of creators, so you're not broke. You're going to have more visibility. The earlier you adopt, the more visibility you get, the more people kind of recognize you because they'll see you because you're not buried. They'll have to search 200, 300, 400 pages to kind of cover, eventually find your profile because the chances are they'll search the first two or three and then they've likely found a number of creators that they want to engage with and they'll stick with them. So with us, you have more visibility. We have the opportunity to push your profile so we can help grow alongside you. you grow alongside us. I equally, it's more just kind of, it's not a virtual ecosystem. So again, like it's evolving, there's more functionality being introduced. So, you know, there's ways for you to kind of say, okay, I'll use this, I'll use this functionality on this platform, on Jiggle Jiggle specifically to help push my profile. I think that's the goal here, because you're not buried, it's easier to get seen. So when the website comes to the website, the chances are they're going to search for a couple of pages, they'll see you. And then once they're there, it's up to you to kind of build that engagement. And once that engagement is built, you just need to maintain it. And I think that's how you grow. And then you'll be happy ahead. Absolutely. And if somebody's searching, can they search, for instance, for a MILF or for an Asian? Or how does that work on your platform? Yeah. So you can search by, you know, I think like I call them hashtags or categories on the platform. So you can search by like if you want to be identified as a MILF, as an Asian, you know, certain nationality, for example, you could be searched that way. You can search your profile. Then we just kind of continue enhancing these points on the site to kind of make sure that you have the maximum visibility. So if there's a certain term that you want to use, as long as it's compliant, it's nothing derogatory or discouratory, the chances are you can utilize it. And then that way people can know you as like, you know, a milf or whatever, a goth, whatever it is. And you're then going to be filtered out easily more visible. And then that helps drive people out looking for specific creators that identify with these tags as well. So it kind of helps you get that visibility that way as well. Sure. And if they're looking for a milf on OnlyFans, that's where you get the 400 pages. Because it's more like probably 40,000. It's probably 40,000 pages if you go through the whole thing. Yeah, exactly. Exactly. No one's going to sit there and continually search every page. You've got to search for the first two, three. The chances of the first two or three, they're going to be the highest performing, highest earners on the platform. They're just going to get an increase in flow in traffic as well, right? So I think it's just like, and this is why we want to engage with creators. How can we help address challenges? How can we help address visibility issues? These are things that we can continue to think about. Come engage with our platform. We can help address these issues and make sure that you're earning money as well. Very good. Brandon, I'd like to thank you for being with us today on Adult Site Broker Talk. And I hope we'll get a chance to do this again soon. I appreciate it. Thank you. Thank you. Thank you. My broker tip today is part five of what to do to make your site more valuable for when you decide to sell it later. Last week we talked about new ways to monetize your site. Next, eliminate unneeded expenses. Constantly make sure you're not spending money you don't need to. Make sure there isn't duplication in your staffing. From time to time, check services you pay for, like hosting, and see if there are better and less expensive options. Take it from me, I've done this and saved a bunch, plus got higher quality hosting in the process. Again, ask us for recommendations. Along with this, make your profit and loss statement show more profit. Increasing sales and reducing expenses obviously does just that. Make sure your P&L statement accurately reflects your company's actual costs, not a bunch of personal expenses you put in. This will cost you money when you sell. It may help you with the tax man to put that stuff on your tax return, but it hurts you if you show that stuff on your profit and loss statement when you sell. Remember, every dollar in profit increases the value of your website as much as three to four times. This is why you need a good experienced broker to help lead you through the process. We've gotten people thousands of dollars more on their sale just by adjusting the P&L statement to reflect actual business expenses as opposed to a bunch of BS. We'll talk about this subject more next week. And next week, we'll be speaking with Edwurd Moraru of Sindream. And that's it for this week's Adult Site Broker Talk. I'd once again like to thank my guest, Brandon Jones of Jiggle Jiggle. Talk to you again next week on Adult Site Broker Talk. I'm Bruce Friedman.
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