White Label vs. My Own Cam Site: Which is Better?

If you are interested in becoming the owner of a cam site, you have some options available. You can buy or start a white-label cam site, purchase a pre-owned cam site or take control and set up and design a cam site from scratch. But which option is the best for you? 

After examining the pros and cons of each, Adult Site Broker is here to help you decide which options—white-label, pre-owned, or starting your cam site—are best for you and your business. 

What Is a White-Label Cam Site? 

A white-label generally refers to services or products created and developed by one firm but distributed under another company’s branding. It lets you set up and make a website without starting from scratch; you only need to provide your domain and logo.

In the world of adult cam sites, if you are looking to buy an adult site that allows you to start earning immediately while taking a step back from the day-to-day running, such as finding and securing models for a live cam site, then a white-label cam site is a great option. 

Some of the biggest names like LiveJasmin, StripCash, Chaturbate, ImLive and XLoveCams offer the chance to get a white-label cam site directly from them. This allows you to rebrand their network and run it as your own without worrying about finding cam models or overseeing the technical aspects of running an adult cam site. All you need to do is focus on promoting your new white-label site, and you’re good to go. 

These have become popular for website owners looking to start a cam site without needing to invest a lot of time, money, and resources into the website, they have zero or little maintenance needed as the host company takes care of the hosting, performers, payment processing, and other technical aspects. Allowing you to enjoy making a profit as you earn a percentage of all sales on the white-label version, and, in some instances, you can also earn a commission from any models that sign up via your white-label cam site. 

Can I Build My Own White-Label Cam Site? 

Depending on the network you have decided to buy your white-label cam site from, it depends on whether you can customize and build your white-label site to meet your specific brand needs. In some instances, besides buying your domain name and adding your label, you are limited on being able to build the white-label cam site yourself. 

On the other hand, LiveJasmin’s white-label cam site, through AW Empire, offers a fully customizable white-label adult cam site through their website builder. This allows you to choose your domain name, upload your logo, select the niche, fetishes, and genders of the models you wish to feature on your website and sync with third-party tools for better SEO functionalities. 

Can I Start My Own White-Label Cam Site? 

If you already own an adult cam site and want to diversify your revenue, drive sales, and convert model sign-ups, starting your own white-label cam site offer can also be a great way to scale your adult cam site business. Cam white-labeling has come out of the affiliate marketing space, helping to drive traffic to your adult cam site through other adult sites or affiliate marketers, such as having a widget or a landing page on a porn site like Pornhub connected to your cam site.  

Starting your own white-label cam site allows you to drive traffic and diversify your revenue models without investing time and resources in another adult site. However, as multiple persons buy a white-label cam site from you, you may find that your brand identity becomes eroded, with multiple sites that look and feel the same as yours appear within the market. This can also lead to market saturation and lose you profits in the long run. 

Using a revenue share model, you earn a percentage of the profit from the white-label website. However, it is important to remember that as the host, you will be in charge of overseeing your own adult sites and the white-label sites’ hosting, performers, payment processing, and any other maintenance and technical issues that arise. 

How Can I Own My Own Live Cam Site? 

Alongside buying or starting your own white-label, there are two more options when it comes to diversifying your adult business and becoming the webmaster of an adult cam site. That is, buying a live cam site from an individual and taking over the business, something Adult Site Broker can help you with, or if you have the time, resources and knowledge, you can always build your new adult cam site yourself.  

Building a Live Cam Site

If you are looking for complete control on the design, layout, branding and content or niche of your live cam site, then you may decide that you want to build a live cam site from scratch. If you are a website designer, you can either make a personal cam site or use a pre-made cam site template. This allows you to quickly set up your adult cam site, design your branding, and gain cam models for your website.   

However, it is important to acknowledge that as it will be an entirely new site this means it will be a costly project and may take some time to set up and launch. As well as this, your new cam site will be missing traffic, SEO and cam models signed up to the site, so you won’t strat earning once the site is live but once you have cam models and paying visitors, which could take a while to happen.  

Buying a Live Cam Site 

On the other hand, if you want to save money and time, you may buy a cam site. In this case, you can check out adult website marketplaces or work with an adult website broker like Adult Site Broker to find available cam sites for sale. This can be beneficial if you want an adult site with an SEO and backlink presence so you can work off the site’s pre-established domain authority and have cam models and fans signed up, ready to earn and spend money.  

However, buying a live cam site, like buying a white-label cam site, offers you a chance to start an adult site without having to spend too much time and money. 

Both options are popular because of the opportunity to keep 100% of their profits, however whichever choice you choose, you will also need to budget for the website’s technical issues, maintenance, web hosting and payment processing. 

White-Label vs. My Own Cam Site: Which is Better?

When it comes to deciding which option is best for you, you need to consider the following pros and cons for each: 

Buying a White-Label Cam Site 

Pros 

  • Quick set up, saving you time 
  • Customization options so you can reflect your brand 
  • Easily upload content and manage it in the inbuilt content management system 
  • Seamlessly integrate with the broadcaster’s company website for a consistent user experience.
  • Advertisement free 
  • Multiple revenue options 
  • No content restrictions 

Cons 

  • Lack of control over SEO, design, and layout 
  • White-label websites use a revenue-sharing model, costing you money 
  • No control over your audience 

Starting a White-Label Cam Site 

Pros 

  • Drives traffic back to your live cam site 
  • Diversifying revenue streams without the need to build or buy a new adult website to do so
  • Allows you to scale your adult cam business 

Cons 

  • You’re in charge of the maintenance of both your live cam site and the white-label cam site which can be costly and take up time. 
  • Revenue sharing model, so you don’t keep 100% of your profits 
  • Brand identity erosion and market saturation 
  • Copycatting as white-label sites are limited on customizing their website 

Starting a Live Cam Site 

Pros 

  • You own the domain and content on the page; users stay on the site to enjoy free and premium cam model content. 
  • Complete control over design, layout, and content 
  • You own all the profits 

Cons 

  • Designing a website can be expensive 
  • Need to build your SEO, backlinks, and brand awareness 
  • It takes time and effort to design your cam site from the beginning 
  • Maintenance can be costly 
  • Need to develop monetization streams 

Buying a Live Cam Site

Pros 

  • Established presence and SEO 
  • Saves time and money with set-up
  • Can tap into existing traffic and audience 
  • You already have cam models on the site 
  • Already has monetization strategies in place 
  • You own all the profits you make

Cons 

  • Buying a website can be initially expensive 
  • Limited control over design, functionality, layout, and existing content 
  • Costly maintenance 

To wrap up, all are great options depending on your needs. For those looking to be completely in control of the website’s layout, design and branding and have the time, money and resources, then starting your own cam site, either through a website builder, WordPress template or coding is a great option. However, you will be in charge of building your website’s SEO and bringing models to the cam site before you start earning a profit. 

On the other hand, buying a live cam site that already has SEO, backlinks and models signed up to the website allows you to reap the benefits of a live cam site without having to put too much time and effort into building traffic and getting models on the site for content. Depending on your time, needs and resources, either option however offers a great opportunity to generate profits and keep 100% of them although you will also need to budget for the website’s technical issues,  maintenance, web hosting and payment processing. 

However, if you are looking to quickly scale up your cam site or are looking to start earning a profit without needing to input too much time and effort then a white-label route may be more appropriate. By buying a white-label cam site you are able to start earning from the get go, taking advantage of the content and models already signed up to the original adult cam networks websites. 

Overall, the answer to the question which one is better is it depends on your business model and your needs. 

To better understand which choice is the best for you, speak with the Adult Site Broker today. 

Read more from Adult Site Broker here: 

Best White Label Cam Programs

Everything You Need To Know About Buying Cam Sites

What Do Your Buyers Want To Know About Your Adult Website As You Sell 

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